The Oscar campaign for the animated film of the year has begun. Up is being offered for the academy's consideration in the categories of:
- Best Picture
- Best Animated Feature
- Best Director
- Best Original Screenplay
- Best Cinematography
- Best Film Editing
- Best Art Direction
- Best Sound Mixing
- Best Sound Editing
- Best Original Score
I think that it definitely deserves Best Picture, Animated Feature, Original Screenplay, Art Direction, and (especially) Best Original Score, even though I would most likely give it almost all of the other awards, as well, over the competitors.
Above you will find one of the advertisements released by Disney to promote at the Academy Awards. Partly Cloudy is also being promoted "For Your Consideration in All Categories," even though all it can really win is Best Animated Short.
I sure do hope that Up is able to win Best Picture at this year's Oscars. It surely deserves it. In fact, the chances are even better for Up than they are for WALL-E due to the recent rule change.
The Oscars will air on Sunday, March 7, 2010, and the nominations will be announced in three months on February 2.