Wal-Mart and Costco have adopted a new style of milk jug that deals with several issues that have recently come up. The traditional milk jug is terrible for the environment, a bit expensive, they take up too much space, and they require crates. The new style of milk jug is great for the environment, requires no crate, can be bought at far cheaper prices, and saves a bunch of space. The "miracle jug" is simply a rectangle, as pictured above.
You may be asking yourself, "What could possibly be wrong with these jugs? They seem great!" Well, there is one major problem found by a lot of consumers forced into purchasing these new jugs. This problem is that there is no spout on the jug, and therefore it is very difficult to pour. In fact, some Sam's Clubs offer milk pouring classes.
Tuesday, July 1, 2008
Greg Soehnlen, the creator of these new jugs, next to the space-saving, money-saving palettes.
Source: The New York Times